About Us

The core of The SEO Guys Inc. consists of four owners with top accomplishments in Website Design, Search Engine Optimization, Project Management and Business Operations and Marketing.  The initial concept for the business was developed by John Kovats because of relationships he had fostered in getting The Benefit Guys established.  He realized he was working with a unique group of people.  Each had great skills individually and he realized their talents combined could accomplish so much more.  All the guys got together at a Starbucks to discuss the possibilities.  With over 16 years of successful website development and SEO work among themselves, as well as over 60 years of successful business experience, The SEO Guys was born that day.

Wayne Peters

Wayne Peters

Wayne's educational background is in electronics engineering and social sciences.  He carries both a post graduate Honours Degree and a Masters Degree from the University of Waterloo and Wilfred Laurier University.  He’s a truly nice guy and very experienced.  He has owned and run The Creation Studio for over 10 years. The Creation Studio designs and develops high quality websites for clients of all types. As the owner of this business, Wayne has been very involved with website development as well as project management, client contact, staff and developer management, and of course SEO work.  Wayne has presented a number of workshops including Websites that Work.   His role with The SEO Guys is that of Project Specialist.  Wayne oversees the SEO work which is performed on a daily basis, and ensures the high quality work promised to clients is not only delivered, but delivered on time.

Brad Gosse

Brad Gosse

Brad is one of those really bright people who some of us are lucky enough to know.  High school wasn’t ready for him, so he dropped out.  A lot of people and businesses are today very happy he did.  Brad is a webmaster supreme.  He was selling the idea of websites when nobody even knew what they were, so he started his own.  Being the curious type, and very bright, Brad learned his way around the internet like a true “geek”.  For the last thirteen years he has enjoyed remarkable success in internet marketing.  He has helped develop and search engine optimized thousands of sites, hundreds were his own.  Brad knows how to deliver.  He continually researches “what is working” on the web and often speaks to keen audiences.  Brad has a wealth of knowledge, acts on that knowledge, and his role in The SEO Guys is that of SEO Specialist.  He will ensure that we have the latest knowledge and techniques available to assist our clients reach the broadest markets they want.

Jordan Kovats

Jordan Kovats

Jordan is a University of Guelph B.Sc. graduate with extensive computer experience.  He had an email address before there was anyone to correspond with via email.  He has managed a staff of over 25 and co-ordinates projects in the hotel industry.  He developed a distribution business in the insurance industry and trained over 10 independent brokers in marketing and market development.  In late 2008 he co-founded The Benefit Guys with his father.  This “scratch built” insurance agency was aimed at developing the new methods of “inbound marketing”.  Jordan was and still is instrumental in moving The Benefit Guys to a page one ranking on key words.  He was competing against major insurance companies who had been on the web for over 10 years and had multimillion dollar budgets.  Jordan knows how to deliver.  As a Project Specialists with The SEO Guys, he too co-ordinates the various procedures involved in successful SEO work.  Jordan makes sure it gets done right and on time.

John Kovats

John Kovats

Like Brad, John got most of his education “on the street”.  He had his first business when he was 21 years old, and hasn’t had a real job since.  Most of John’s business career has been in the area of marketing and business development.  He developed and sold his own advertising agency in the 1980’s.  After spending 23 years in many aspects of product development, marketing and distribution in the insurance industry, he opened his own independent brokerage, The Benefit Guys, in late 2008.  With his son Jordan, they decided to develop more of an “on line”, “inbound marketing”, type of agency, rather than the traditional methods used for years in the insurance industry.  Recognizing consumers were changing the way they do business, John and Jordan wanted to take advantage of current trends.  Responsible for Operations, John brings together, years of business knowledge and experience.  He makes sure the latest systems are in place to meet all clients’ needs.  John is driven to make The SEO Guys the best SEO company in the industry.

Speaking Engagements

If your organization would like to have Brad or John attend your meeting to discuss search engine optimization or inbound marketing in the 21st century, contact The SEO guys by phone or fill out the following form with your details.  Limited engagements can be arranged.

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